Circular programme in the North of England
WDS group and KeyKeg announce that they are to kick-start a closed-loop recycling programme for KeyKegs for the North of England. Most plastic beverage kegs in the UK are not recycled and often end up in landﬁll. To overcome this problem, WDS Group have teamed up with OneCircle to create a circular programme which recycles the basic materials from KeyKegs turning them into new, useable KeyKegs.
WDS Group, a family run wholesale business and distributor in Bury, Greater Manchester, sees new opportunities with the collection of KeyKegs.
Annemieke Hartman from OneCircle: "We are very pleased to welcome WDS group to the OneCircle community. WDS group is among the leaders in sustainability and together with OneCircle they are expanding this lead. By reusing the raw materials from KeyKegs we lower the CO2 footprint of their beer to the lowest in the industry". More information